Artificial Intelligence and Intellectual Property: How AI & IP Better Protect Innovation

Inteligencia Artificial e Inteligencia Humana en propiedad industrial - AI & HI by ISERN

Innovar nunca ha sido tan rápido. Tampoco tanrisky. Every day, new trademarks, products, designs, algorithms, technical processes, and business models are created. But a good idea, no matter how brilliant, can lose value if it isn’t protected in time or if the wrong protection method is chosen. In this scenario, artificial intelligence applied to intellectual … Read more

Patents That Changed the World: Google, Amazon, Qualcomm, and Fractus

Casos de éxito en patentes electrónicas que revolucionaron el mercado

Patents are a strategic tool that can turn a good idea into a competitive advantage. Over the past few decades, several technology patents have revolutionized their industries, driving innovation and generating significant economic returns for their holders. Whether in the fields of electronics, software, or telecommunications, in this informative article we review patent success stories. … Read more

How to effectively protect your company’s visual identity

proteger la identidad visual

A company’s visual identity – its name, logo and other graphic elements – is its calling card to the public. Protecting it legally is essential to maintain exclusivity and prevent copies or imitations. Registering your trademark safeguards one of your business’s most important assets, ensuring that the name, logo and all visual elements of your … Read more

ISERN attends the ECTA annual conference 2026

ISERN ECTA 2026

ISERN Patentes y Marcas will attend, once again, the ECTA Annual Conference, organised by the European Communities Trade Mark Association, the leading gathering that brings together the most prominent Intellectual and Industrial Property firms from across Europe and the world. The 44th edition will take place in Dublin (Ireland) from 17 to 20 June 2026, … Read more

When should a registered trademark be renewed?

renovar una marca registrada

Registering a trademark is an essential step in protecting the identity of a product, service, or company. However, this right is not forever. Renewing a registered trademark is a procedure that every company or entrepreneur must keep in mind if they wish to maintain exclusivity over the use of their distinctive sign. Indeed, missing the … Read more

Patents in biotechnology: legal challenges and business opportunities

Biotechnology is one of the most dynamic fields of modern innovation, spanning from health and agriculture to the food and environmental industries. In this context, biotechnology patents play a fundamental role in protecting inventions and fostering investment in research. This article explores what biotechnology patents are, why they are crucial for innovation, the main legal … Read more

Technology patent trends and their impact on startups

tendencias de patentes tecnológicas

As a founder or partner of a startup, you should know that these emerging companies, besides facing the challenge of launching innovative products, must do so by anticipating global and technological changes that redefine entire sectors. Thus, understanding tech patent trends is a key factor in identifying opportunities, attracting funding, and consolidating competitive advantages from … Read more

ISERN attends INTA 2026 in London

ISERN Patentes y Marcas is pleased to announce its participation in the 148th INTA Annual Meeting, organized by the International Trademark Association, which will bring together over 10,000 intellectual property professionals. This year’s event will take place in London, England, from May 2 to May 6. Our team for INTA 2026 comprises experts from diverse fields. … Read more

What can and cannot be patented in an electronic device?

The electronic device industry combines hardware (physical components), embedded software (integrated programs), and industrial designs (external appearance). However, not all these elements are patentable under patent law. As a general rule, any new invention in a field of technology can be protected by a patent if it meets the criteria of novelty, inventive step, and … Read more