ISERN attends MARQUES annual conference

MARQUES Congress 2026

ISERN Patentes y Marcas attends as every year the MARQUES annual conference, which will bring together the main firms of intellectual property. The 40th edition of MARQUES will be held at the Epic Sana Hotel (Lisbon, Portugal) from 22 to 25 September. The exciting evolution of trademarks will be the central theme of this year’s … Read more

ISERN will be attending the AIPPI World Congress 2026

AIPPI World Congress 2026

ISERN Patentes y Marcas will attend the AIPPI World Congress 2026, organized by the International Association for the Protection of Intellectual Property (AIPPI). This new edition will be held in Hamburg, Germany, from October 7 – 10. Our team for AIPPI 2026 will consist of our Managing Partner, Jorge Isern; our China Desk Manager, Lin … Read more

New foods and patents: insects, cell culture and foodtech

Nuevos alimentos y patentes de los insectos al cultivo celular

The way we produce and consume food is changing at an unprecedented speed. Factors such as global population growth, the scarcity of natural resources, the climate crisis, and a greater social awareness of animal welfare are driving a true revolution in the food sector. In this new scenario, the so-called new foods are emerging as … Read more

Biotechnology Patents: What They Are, the Legal Framework, and Key Cases

Patentes en Biotecnología

Biotechnology innovations are transforming key sectors such as health, agriculture, and the environment. From life-saving medicines to more resilient crops, biotechnology drives crucial advances for society. In this context, biotechnology patents play a fundamental role in protecting the future: they allow entrepreneurs and researchers to safeguard their inventions, encourage investment in new developments, and ensure … Read more

Artificial Intelligence and Intellectual Property: How AI & IP Better Protect Innovation

Inteligencia Artificial e Inteligencia Humana en propiedad industrial - AI & HI by ISERN

Innovar nunca ha sido tan rápido. Tampoco tanrisky. Every day, new trademarks, products, designs, algorithms, technical processes, and business models are created. But a good idea, no matter how brilliant, can lose value if it isn’t protected in time or if the wrong protection method is chosen. In this scenario, artificial intelligence applied to intellectual … Read more

Patents That Changed the World: Google, Amazon, Qualcomm, and Fractus

Casos de éxito en patentes electrónicas que revolucionaron el mercado

Patents are a strategic tool that can turn a good idea into a competitive advantage. Over the past few decades, several technology patents have revolutionized their industries, driving innovation and generating significant economic returns for their holders. Whether in the fields of electronics, software, or telecommunications, in this informative article we review patent success stories. … Read more

How to effectively protect your company’s visual identity

proteger la identidad visual

A company’s visual identity – its name, logo and other graphic elements – is its calling card to the public. Protecting it legally is essential to maintain exclusivity and prevent copies or imitations. Registering your trademark safeguards one of your business’s most important assets, ensuring that the name, logo and all visual elements of your … Read more

ISERN attends the ECTA annual conference 2026

ISERN ECTA 2026

ISERN Patentes y Marcas will attend, once again, the ECTA Annual Conference, organised by the European Communities Trade Mark Association, the leading gathering that brings together the most prominent Intellectual and Industrial Property firms from across Europe and the world. The 44th edition will take place in Dublin (Ireland) from 17 to 20 June 2026, … Read more

When should a registered trademark be renewed?

renovar una marca registrada

Registering a trademark is an essential step in protecting the identity of a product, service, or company. However, this right is not forever. Renewing a registered trademark is a procedure that every company or entrepreneur must keep in mind if they wish to maintain exclusivity over the use of their distinctive sign. Indeed, missing the … Read more